Got Sales?

1 - Concentrate on your STRATEGIC SWEET SPOT
          Accurately assess your own capabilities and really understand your client's needs. 
          The sweetness you offer is what your competitors cannot.
          Use THIS Buyer Persona Template to better understand your "Clients"

2 - Product/Market Match - The right market conditions are more important than having the right product... but this is a bit more complicated and important so read more here.

3 - SWOT = A brutally honest assessment for your:

Strengths - Unique Value Proposition

Weaknesses – and the plan to solve them

Opportunities – For Company and market

Threats – For prospect’s time and budget

- HERE is a one-sheet for you to fill out
  Share it with this link http://bit.ly/SWOTAnalysis 

4 - Your prospect target must have BANT = Budget - Authority - Need - Timing 

5 - Get AIDAR = Awareness - Interest - Decision - Action - Research/Retention

         
There is a twisted attitude around Sales... . So keeping in that spirit, here is an excerpt video of where I first saw AIDA (and added R for Research and learn where to tweak your tactics for more Awareness and customer Retention)... So, now for some real twisted stuff about Sales - above all, keep your sense of humor.